#207 Why It’s Never to Late To Change Your Niche with Katie Richardson

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Is your business not in your desired niche? Are you afraid to pivot your focus? Katie Richardson is an executive business coach and the creator of the popular baby product company Puj. After selling Puj, Katie used her expert knowledge in business to start her own executive coaching company.

In this episode, Katie shares why she chose to sell Puj, how she shifted into business coaching, and gives advice to business owners who don’t feel they are in alignment with their current niche. Listen now to learn the full story of Katie’s journey to CEO, and why shifting your focus can be the best decision you can make for your business.


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